Roles and Responsibilities
Role:
-
Build and align strategy for Awareness Campaign. Lead all
digital marketing channels - DV360, Facebook, YouTube,
Campaign Manager etc.
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Manage and execute digital marketing campaigns, including
sale events, content marketing, and Insider marketing.
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Strong hands on experience on Biddable Media especially
Facebook and Google Ecosystem (DV360/YT etc.).
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Develop growth hacking strategies, work with various
internal teams to manage campaign performance and
constantly optimize to improve marketing efficiencies and
deliver result.
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On-board and manage external marketing partners
(Agencies/automation tool) to have best in class solutions
to drive efficiency and effectiveness.
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Strong analytical sense and number led approach to
campaigns.
Responsibilities:
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Contribute to driving daily/weekly/monthly revenues/other
business objectives, across campaigns.
-
Timely setup and execution of marketing campaigns (with
varied scale from a few crores to multi-million dollar
campaigns).
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Continuous improvement in media impact and efficiencies
(wherever possible).
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Clear measurement system and approach to track regular
progress
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Continuously bringing best practice ad-Tech thinking and
innovations to Promotion Bazaar.
Qualifications & Experience:
-
Minimum 3-6 years of relevant digital marketing experience
with deep understanding of the adTech ecosystem,gaming and
gambling with hands-on experience with existing and
upcoming technologies (e.g., programmatic).
- Must have any UG degree from a reputed university.
-
Strong network in the ecosystem with the key digital
marketing agencies and partners (esp. including Facebook,
Google and large digital platforms).
-
Strong stakeholder management, project management and
collaboration skills
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Solid process orienteers along with high bias for action.
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Innovation mindset with ability to take risks to
experiment and bring innovations to the table.
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Strong presentation, communication and
stakeholder-management skills.
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Collaborative approach to work effectively with
cross-functional teams.
-
Analytical horsepower along with ability to drive insight
from data.
-
Strong creative mind to be able to contribute towards
strategizing diverse campaigns.
-
Ability to adapt and work in a fast-paced, structured
environment.
Package: Industry Best
Interested candidates can drop their resume at
hr@promotionbazaar.in
